Communicate to the world the way that hivebreed does things while having recognisable, effective and timeless branding.

Following their methodology of applying their proposed strategy one step at a time, we've broken down the mark into 3 parts. A solid "h" being step number 1, a broken in 2 parts "v" being step number 2 and a broken in 3 parts "b" being step number 3, all together assembling the initials "hvb" which stand for hivebreed. The logo refers to the idea that you should start from simple things and then progress to more advanced and complicated things in order to keep the momentum going.