here at nekativ we are all fun and games, literally almost all the time. but deadlines are all serious and business, we treat them so!

pinky promise.

it’s all about perspective. nekativ space gives meaning, removes the unnecessary & creates clarity. at the of the day it’s all about...

minus the clutter

.
,
.

thank
you!

oh no! something went wrong!

branding

hivebreed: one step at a time

branding

hivebreed: one step at a time

client

hivebreed

visit site↘

challenge

Communicate to the world the way that hivebreed does things while having a recognisable, effective and timeless branding.

solution

Following their methodology of applying their proposed strategy one step at a time, we've broken down the mark into 3 parts. A solid "h" being step number 1, a broken in 2 parts "v" being step number 2 and a broken in 3 parts "b" being step number 3, all together assembling the initials "hvb" which stand for hivebreed. The logo refers to the idea that you should start from simple things and then progress to more advanced and complicated things in order to keep the momentum going.

visit site↘

logo of brand with grid layout
a man holding a tote bag with logo of brand

thoughts

Start with the simple stuff and then proceed to the more difficult. Simply start, then the rest it's just a "snowball effect".

man walking in front of posters in a street
different social media posts of the brand
different versions of social media stories
man walking in front of posters in a street
different social media posts of the brand
different versions of social media stories
snips from the brand manual of the brand
snips from the brand manual of the brand

a composition of 2 letterheads on black background

got a project?
let’s talk↘

latest work